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February 16, 2008


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» HeadOn, roger dooley, customer insight, advertising, irritating customers from Marketing & Strategy Innovation Blog
by: David Armano I've described tightly knit online communities as "clusters" and manifestations of social media such as blogs (or widgets) as "connectors". In recent weeks I've read a couple of perspectives that emphasize preferences for one ove... [Read More]


Ash Bhoopathy

This isn't a campaign yet, but just you wait



Check out Fast Company's current issue. Feature article on The Brand Called Obama.


This is not only beyond what other candidates have done, but also beyond what most brands are doing.

Speaking of Fast Company, they've just launched their own community that integrates what they call "the best social-networking features and new tools for integrating your voice with ours."

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